Today's headlines

  • According to reports, Croatian food and drinks group Podravka is set to acquire Slovenian food producer Zito, in a deal believed to be worth in the region of €60m
  • California-based stevia producer Stevia First Corporation installs new sugar processing facilities in Mexico, as it looks towards expansion in the Latin American soft drinks markets
  • According to reports, Saudi Arabian dairy Almarai Company plans to invest US$400m to expand its projects in Egypt, as well as looking towards acquisitions in the country
  • In Australia, The Coca-Cola Company reveals that stevia-sweetened Coca-Cola Life is set to be available on shelves from 7 April 2015
  • In India, PepsiCo announces the launch of 7UP Revive, with a marketing campaign to be unveiled from mid-April
  • Retailer perspectives from Asda, Tesco and BP at 2015 UK Soft Drinks Industry Conference in London on 14 May. Go to


Zenith is a leading international consultancy that advises the food and drinks industry on business and technical issues ranging from international business strategy to factory design. We work with over 1,000 clients, many long-term, in more than 50 countries.

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Our market research, expert analysis and information services are used by thousands of food and drinks companies to support their forecasting, business strategy, product development and market planning. No-one offers more accurate or up to date intelligence.

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We organise well-attended conferences and seminars for senior figures throughout the food and drinks industry. Held internationally, these events combine excellent networking opportunities with sessions run by renowned opinion leaders on market trends, innovations and current issues.

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